Google PPC
PPC or “pay per click” refers to ads that cost you each time someone clicks on it, google comes with a variety of ways to manage your campaigns, single keywords are likely to be more expensive than long tail keywords and some words will be considerably more expensive than others.
For example, “iPhone 14” will be extremely expensive as you will be competing against some companies with an insane budget which pushes the cost per click up.
Staying with this example “iPhone 14 pro max sim free pay as you go” would be classed as a long tail key word as it includes a lot more words that are needed in the search for your advert to show.
Our expert team are Google certified in google AdWords to make sure your budget is spent wisely and efficiently.
Google pricing:
Set up: £249.00
Monthly cost with spend up to £1000.00: £349.00
Monthly cost with spend up to £5000.00: £549.00
Monthly cost with spend up to £15000.00: £749.00
Monthly cost with spend over £15,000.00: Call to discuss requirements.
Social media Ads.
Unlike google PPC, Facebook and other platform ads are based off of other set demographics.
As these platforms have a lot more information about their users, you can target specific demographics based off of interests, age, gender and many more. Along with people who have recently visited your page, watch a video or the friends of people who like your page.
This takes a lot more time to set up, but this is time well spent as you can really start to pinpoint your audience.
As an additional step we can add the pixel to your website which tracks users who visit, add to basket and purchase from you so you can start to build a “look a like” audience.
These searches are dynamic meaning the more data they are fed, the more successful they become over time increasing your ROI (return on investment)
Social media Pricing: (Per platform)
Set up: £249.00
Monthly cost with spend up to £1000.00: £349.00
Monthly cost with spend up to £5000.00: £549.00
Monthly cost with spend up to £15000.00: £749.00
Monthly cost with spend over £15,000.00: Call to discuss requirements.
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